How to get senior buy in to successfully create a wellness culture

On Friday 26 January 2018, PUSH founder Cate Murden joined key leaders from different industries at the EventFuel Wellness Breakfast to discuss the topic of ‘Leading wellness from the top – how to get senior buy in to successfully create a wellness culture’.

The inspiring event brought together a panel of diverse and dynamic experts to shed light on the burning issues facing businesses and individuals looking to implement wellness initiatives into the workplace.

Read on to find out more about some of the key issues highlighted by the panel when integrating employee wellness into organisations.

Wellbeing should be a priority not a luxury

With increasing levels of stress and mental health issues, employee wellness is no longer a ‘nice to have’ but rather an imperative component of successful businesses. There is countless evidence which demonstrates that a tailored and robust wellbeing programme leads to a significant increase in productivity and reduced stress levels, which in turn increases efficiency and creates a high performing business. Shining a spotlight on wellness makes good business sense. 

Individuals can make a difference

One of the key themes that emerged from the discussion was the belief that wherever you are in the organisation, whether you are the CEO or a junior staff member, you can always have some influence. If employee wellness is important to you, start with what is within your control. From leading by example, to implementing a wellbeing objective within your immediate team, you can implement change and demonstrate the flow on effects and benefits of prioritising wellness in the workplace. Create a positive sub-culture which can spread throughout the organisation.

Culture is crucial

The success or failure of an employee wellness program is often largely influenced by the culture of the organisation. The gold standard is for wellbeing to be firmly entrenched in the company culture. To do that, it needs support from the top. Leadership needs to buy into wellness initiatives and put energy behind them to drive it into the heart of the company. However, as highlighted above, a bottom up approach can also shift organisational culture towards valuing wellbeing by demonstrating tangible effects which can then be shown to senior leaders as evidence of the benefits at the individual and organisational level. 

Measurement is key

One of the criticisms of employee wellness initiatives is that it is difficult to prove the benefits. In a world focused on budgets and bottom lines, proof is a necessary, particularly for decision-makers. Measuring the outcomes of any wellbeing programme or activity within the workplace is crucial for maintaining top level support and continued prioritisation. Regular assessment and feedback also enables wellness providers to tailor and adjust their services to what is having the most impact and what is best suited to each organisation. From before and after surveys, to statistics around absenteeism and attrition rates, measurement of outcomes should be a key component of any corporate wellness programme.

To find out more about how your organisation can benefit from a specific, evidence-based employee wellbeing programme, get in touch.